Web Analytics is a method of study dedicated to accumulate, measure, and report on internet and web data. This general method divided further into two extensive disciplines. First one is on-site analytics, which shows how many visitors visit your website, and it is a primary concern to the website owners. It records the information that which pages are just visiting and which pages visited for purchases from visitors. The off-site analytics method focuses on information on the web as a whole, like what sites more folks are visiting, and what websites are being talked about by people. Both methods search to answer the key question for any site operator. Web analytic analyzer can be used to inspect whether or not a website's pages are working accurately. With this information, site administrators can find which pages of the website are popular and which pages of the website don't get traffic. The web analytics system provides these website administrators and publishers with all the data that can be used to modify a website to make a better user experience. The web analytics system is used to make your website better which attract more visitors, retain or attract new consumers for services or goods.

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