Cloud computing services are a prerequisite to every business- or so it may seem. As the age of "smart" devices and the "social sharing" culture continues to grow, having access to the cloud is what it meant to have a website for your business in the early 2000s.

Every business, small or big, private or public, is utilizing the cloud technology at some level.

It is however, interesting to note that while enterprises have been liberal with their cloud computing services budgets (IDG recently reported that enterprises have increased their cloud by 19% in the last one year!), small businesses are a more skeptical lot.

Let us look at two main reasons why small and mid size business owners are apprehensive to avail the cloud services -

Myth #1

Cloud computing services are not cost effective

With all the data and information, and multiple online touch points of your present day consumers, any business needs to maintain a server for themselves. This goes hand in hand with other resources like space and some skilled person to maintain the server's upkeep. However, with the help of an efficient cloud computing service provider, you will be able to stop worrying about the hardware- its installation or maintenance. Besides, you can choose the kind of cloud infrastructure that suits your business and pay as you go. These services are definitely cheaper than taking care of your own resources.

Myth #2

Cloud service providers cannot be trusted with security

I recently overheard a conversation among some peers about the horrors of hosting their data with cloud computing service providers. In their opinion, these service providers are more focused on the scale and speed on businesses and security isn't particularly among their top concerns. You will not face this problem with reliable cloud services. As a customer you are entitled to ensure that your service provider treats data security with the same importance like that of business scalability. Security on the cloud can be customized as per your needs- from a simple password to a complex and sophisticated password+local encryption+biometrics.

Myth #3

Small business don't really need cloud computing or their services

While enterprises are sparing no expenses to adopt the cloud, small business are busy convincing themselves that cloud may not be necessary after all. Contrary to popular beliefs, cloud computing need not be reserved for the elite "hi-tech" businesses. As a business that is about to generate a vast amount of data across the internet and wants to cater to its customers in a competitive environment, cloud computing and its consequent services is inevitable. This will not only help you grow your business faster, but also help you save more costs while spending less money and time.

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