Cosmetic dentistry market is expected to witness significant growth over the forecast period due to launch of new innovative products in the market and advancement in technology of minimally invasive devices that are used in cosmetic dentistry. For instance, in May 2018, Victoria House Foundation Inc. (VHF) launched R5, a state-of-the-art 5-axis grinding and milling machine, which is a highly automated machine with a tenfold blank changer for both dry and wet machining. In March 2018, Vericore LLC launched ZR Pro Zirconia, which is ideal for both anterior and posterior segments of the mouth. It has flexural strength, white and shaded discs, and esthetics in several thickness and is used to produce natural looking restorations from single to multiple-unit posterior bridges with satisfying results.

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In February 2018, 3D systems, a Canada-based company launched Next Dent 5100 and 18 new Next Dent resins, which added 30 materials to Next Dent portfolio. It includes solutions for clinics and dental laboratories of all sizes ranging from small clinics to huge hospitals and also improves patient care. This device facilitates high speed 3D printing of dental fixtures and devices. Other factors that are expected to boost growth of cosmetic dentistry market include rising awareness about cosmetic dentistry, rising demand for dental implants and orthodontic appliances, and increasing medical tourism. According to a survey conducted by the American Academy of Cosmetic Dentistry in 2015, around 84% of the population go for whitening, bonding, and veneers.

Cosmetic Dentistry Market Regional Analysis:

North America is expected to hold dominant position in the market over the forecast period, owing to novel product launches in the region. For instance, in 2015, a U.S.-based company called Whip Mix launched 3shape dental system, which provides technicians with automation and increased productivity. Europe is expected to witness significant growth in cosmetic dentistry market size due to advancements in technology in 2017. For instance, in 2017, Digital Smile Design (DSD) Clinic launched a new technology, which uses aesthetic system with veneers and crowns. It is used to design right smile for the patient, as doctor gets to know more about the patient’s teeth while smiling. Asia Pacific is expected to witness significant growth over the forecast period due to rising number of dental patients and favorable government policies. According to a survey conducted by the Indian Dental Association in 2016, there will be a reduction of 7.5% to 5% on custom duties of surgical, medical, and dental equipment.

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