Automotive interior materials aim at offering comfort to the driver and enhancing the aesthetic appeal of the vehicle. Automotive interiors of superior quality minimize engine vibrations and act as effective cabin insulators, thereby enhancing riding experience. The growing consumer demand for premium automotive interior materials and the desire to enhance aesthetic appeal of interiors are projected to propel the global automotive interior materials market growth over the forecast period.
 
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Market Dynamics
Asia Pacific is the largest market for automotive interior materials, buoyed by high sales of passenger vehicles in the region. China is the world’s largest automaker and is a host to numerous domestic and international automotive interior materials companies. The rapid growth in middle-class population, as well as first-time buyers in countries such as India and China that demand mid-size vehicles set terms for the automakers to provide lucrative pricing strategies and improve credit evaluation. In order to do so and keep up to the technological advancements, players in Asia Pacific extensively use aesthetically appealing automotive interiors that are of low prices that help them serve high performance and economically viable cars and other automobiles to a huge price-sensitive customer base. North America and Europe are also highly lucrative regions for automotive interior materials. High purchasing power of the consumers coupled with demand for premium interiors has boosted the market growth in these regions.
Market Taxonomy
The Automotive Interior Materials market is segmented on the basis of material, vehicle type, and component. Passenger cars segment is expected to project a rapid growth during the forecast period on account of rising demand for personal transportation in emerging economies such as India, China, and ASEAN. Synthetic leather in material segment is expected to gain major traction, as the use of leather declines due to environmental concerns arising from its manufacturing process and consumer sentiment regarding animal cruelty in Europe and North America. Although, leather is a dominant material segment in premium passenger cars.
Key features of the study:
This report provides an in-depth analysis of Automotive Interior Materials and provides market size (US$ Million) and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2017 – 2025), considering 2016 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
It profiles leading players in the global automotive interior materials market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments, and strategies and future plans
Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, technology up-gradation, market expansion, and marketing tactics
The Automotive Interior Materials market report caters to various stakeholders in this industry including investors, suppliers, automotive interior materials manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision making through the various strategy matrices used in analyzing the automotive interior materials market
 
The rising sales of premium passenger cars is expected to have a significant impact on the automotive interior materials market. In China, despite a 10% austerity tax on premium vehicles, automotive sales have been strong with premium automobile manufacturers such as Porsche, Ferrari, McLaren, and Maserati—all reported healthy growth in 2016. In the U.S., Mercedes Benz alone sold over 340,000 vehicles, followed by Lexus and BMW at 331,000 and 313,000, respectively. This has augmented the market growth of automotive interior materials market in the aforementioned countries.
 
Detailed Segmentation:
Global Automotive Interior Materials Market, By Material:

Synthetic Leather
Pure Leather
Fabrics
Thermoplastic Polymers

Global Automotive Interior Materials Market, By Vehicle Type:

Heavy Commercial Vehicles
Light Commercial Vehicles
Passenger Cars

Global Automotive Interior Materials Market, By Component:

Steering Covers
Seat Covers
Interior Roofing
Dashboard
Door Panel
Mats
Others

 
 
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Major Players in the Global Automotive Interior Materials Market
Global automotive interior materials market is extremely competitive and consolidated with the presence of large players accounting for major shares. Key players in the market include BASF S.E., Eagle Ottawa, Borgers A.G., Faurecia S.A, Adient Plc., Lear Corporation, Dow Chemical Company, and DK Leather Corporation Berhad, among others.
 
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