Modern car buying is an electronic experience. Most buyers spend a lot of time online finding cars, dealers, and even financing. However, while most people do this on their own, smart shoppers let a dealership handle most of the heavy lifting.

Save Time

Research prior to buying can take up to 60% of the total time spent on a car purchase. On average, people spend almost 20 hours online prior to making a purchase. That's almost half of a normal workweek! Unfortunately, many buyers don't realize that dealers now maintain extensive staff to help with this process. Using a dealership, or even several, can free up hours of your time for more important things.

Search Smart

How does it work? Dealerships often have a car locator page on their website. You can specify everything, down to year, make, mileage, and features. You can limit the search to new or used cars and set a price range. If you're not certain what you're looking for yet, you can fill in a few key features that you know you want; the search can be as broad or narrow as you choose.

Once you submit the search, your inquiry is usually forwarded to a representative and crosschecked against current inventory. The inquiry may also search pending new car deliveries. For used cars, the support staff can alert you when inventory becomes available. If a vehicle is found for sale or trade, the buyer can quickly put a hold on the vehicle and the rep will alert you to come in for a look. Since the dealership performed their own inspection of the vehicle when they received it, they can pair you with the salesperson who took the car in to give you a better idea of the vehicle history.

Let Professional Look for You

Although dealers can generally acquire any car using this method, this assistance can be especially helpful when looking at used cars. By harnessing the search power of a dealership, the purchaser not only reduces their own time spent researching, but also gains access to a broader market. Representatives may travel across several states to secure inventory, and may view, purchase, or evaluate hundreds of used cars a month. If your inquiry is on file, they can keep an eye out for exactly what you want.

The time and effort devoted to researching a vehicle purchase can be substantial. Dealerships now retain dedicated staff to assist with the search process. Submitting an inquiry enlists them in the search for your next car. Your search can be very broad or very specific. This can be especially useful when searching for used cars, because dealerships see potentially hundreds of those each month. Next time you go to buy a car, think about letting the dealership do most of the work.

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